To Know the market strategy of Tik Tok
1. TikTok was the most downloaded app of 2021, with 656 million downloads
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2. TikTok has been downloaded more than 3 billion times
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3. TikTok is the 6th most-used social platform in the world
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4. US adults have mixed opinions on TikTok
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5. TikTok has over one billion monthly active users.
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6. TikTok users are active on other social media platforms
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7. TikTok is now more popular than Instagram among Gen Z users in the US
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8. TikTok’s user base skews female
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9. Android users spend 19.6 hours per month on TikTok
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10. The majority of people use TikTok to find funny/entertaining content
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